The Federal Trade Commission’s recent actions against the digital behavioral health providers Cerebral and Monument are an expensive and very public reminder to all behavioral health providers to take caution when using digital tracking and other ad-tech tools. In April, the FTC released several complaints and orders, including fines and stipulations, to settle allegations about […]
This article is sponsored by Cardinal Digital Marketing. This article is based on a discussion with Alex Membrillo, CEO of Cardinal Digital Marketing, and Rich Briddock, Chief Strategy Officer at Cardinal Digital Marketing. This discussion took place on October 11, 2023, during the BHB INVEST Conference. The article below has been edited for length and […]
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